Acclaimed Indy columnist, journalist, and author Starshine Roshell, also a LinkedIn Learning producer, was the speaker for the March AWC-SB meeting. She gave an engaging and information-packed presentation on how to amplify your impact on LinkedIn by creating your company page, engaging with potential clients, and creating branded content.
As professional communicators, of course we want to reach a wide audience with a clear message. But we know that sometimes we inadvertently say or write something that derails that message. And we are keenly aware that it can be challenging to navigate personal and social guidelines, which are evolving and changing all the time.
As professional communicators, we want to reach as wide an audience as possible, but sometimes we inadvertently write or say something that derails our message. Join AWC-SB on Wednesday, November 3, 5:30 p.m. on Zoom, to hear from educators and diversity advocates Cheri Gurse and Anita Perez Ferguson, who will discuss best practices and ways to evaluate and elevate our language.
By Justine Sutton Wednesday, October 6th, saw members and guests of AWC-SB gathering on Zoom for the chapter’s monthly meeting, which always features an excellent speaker on a valuable topic. This month it was all about local journalism—more specifically, Gwyn Lurie’s adventures in taking over as Editor-in-Chief of the longtime weekly Montecito …
On September 8, AWC-SB launched its 2022 season with professional storyteller and AWC-SB Woman of Achievement, Kymberlee Weil. She shared tips for creating a powerful elevator pitch. “Use language that makes it compelling and memorable,” she said. “Tell a little less, so the listener wants more…!” Above all, “Be so memorable they can’t ignore you.” Read a recap of the event here, written by Justine Sutton.