Author name: Lisa O

What’s it like to refresh a familiar brand? Join us as panelists Ana Papakhian (Music Academy), Jaime Eschette (SB Botanic Garden), and Gretchen Lieff (La Lieff Wines) talk about the whys and hows of rethinking their brands and give you some tips for yours. Wednesday, February 1st 5:30 p.m. at WorkZonesMembers: FreeNon-Members: $25 Ana Papakhian […]

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Recap: Turn It Up! Amplify Your Impact on LinkedIn

Acclaimed Indy columnist, journalist, and author Starshine Roshell, also a LinkedIn Learning producer, was the speaker for the March AWC-SB meeting. She gave an engaging and information-packed presentation on how to amplify your impact on LinkedIn by creating your company page, engaging with potential clients, and creating branded content.

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Wed. March 2: LinkedIn 2.0- Amplify Your Impact, featuring Starshine Roshell

Savvy entrepreneurs and small business owners know LinkedIn is a power tool for building your brand, expanding your platform, and marketing your business. Join us on March 2 when LinkedIn Learning producer Starshine Roshell shows how to amplify your impact on LinkedIn by creating your company page, engaging with potential clients, and creating branded content.

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Santa Barbara Chapter (AWC-SB) Earns National Recognition from the Association for Women in Communications

Santa Barbara Chapter (AWC-SB) Earns National Recognition from the Association for Women in Communications. The local Santa Barbara chapter and several of its members were honored with multiple awards.

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Meeting Review: Inclusive Communication—Alternatives to Assumption

As professional communicators, of course we want to reach a wide audience with a clear message. But we know that sometimes we inadvertently say or write something that derails that message. And we are keenly aware that it can be challenging to navigate personal and social guidelines, which are evolving and changing all the time.

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​​Weds. Nov 3: Inclusive Communication – From Using Pronouns to Uncovering Unconscious Biases

As professional communicators, we want to reach as wide an audience as possible, but sometimes we inadvertently write or say something that derails our message. Join AWC-SB on Wednesday, November 3, 5:30 p.m. on Zoom, to hear from educators and diversity advocates Cheri Gurse and Anita Perez Ferguson, who will discuss best practices and ways to evaluate and elevate our language.

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