How to Create a Sizzle Reel That Really Sizzles!
A sizzle reel is a brief video that brings attention to something you want to promote–your work, an event, or a public relations campaign. Thanks to today’s technology, you don’t have to be a media pro to create this highly effective form of communication. At the AWC-SB meeting on November 4, Board member Erica Schweitzer will outline the essential ingredients for a memorable sizzle video. She’ll showcase some exceptional sizzle reels. And she’ll introduce you to her favorite free and low-cost tools.
Please join us for this interactive workshop. To get the most out of the evening, think about something you’d like to promote. You’ll have time for brainstorming during the breakout sessions. And, by the time the evening is over, you’ll have fresh ideas about a powerful new way to make an impression on the audience you want to reach.
Erica Schweitzer is a local media producer who is passionate about visual communication, specifically the art of storytelling, documentary filmmaking, and creating purpose-driven media. Through her coursework at UCSB, Erica fell in love with the Santa Barbara community and since has worked as a producer for local access station TV Santa Barbara.
Opening Act: YouTube Influencer Rebecca Brand
Rebecca Brand produces and stars in TV shows, digital videos for YouTube, and other platforms. A Santa Barbara local, Rebecca’s YouTube channel has millions of views and over 150,000 subscribers. In five minutes, Rebecca will share her best tips for giving your promotional videos extra sizzle. Learn more about Rebecca Brand by watching her sizzle reel at RebeccaBrand.com
Wednesday, November 4th, 5:30-7 PM PT
AWC-SB Members Free, Non-Members $10
SPEAKER SOCIAL MEDIA HANDLES: